Redwings

Redwings Horse Sanctuary began in May 1991 as a non-profit organization in Carmel California, with a mission to end the abuse, neglect, and slaughter of horses, ponies, donkeys, mules, and burros through rescue and foster care. They use all forms of donations to help foster horses until they can find a new and loving home.

THE CHALLENGE

Redesigning an existing webpage with good layout, colour, typography, high resolution images and a new logo. Create 4 separate pages along with a mobile version.Thoroughly research about chosen website to ensure consistency across a digital product. Make the website user-friendly and easy to navigate from one page to another.

THE OUTCOME

The new design is an elegant approach to mimic the beauty of a horse and the good nature of the company. By doing so I used soft colors such as light greys and browns. The serif typeface is called “Chiswick” and it’s forms seemed sophisticated and easy to read. Watercolor art and beautiful horse images were elements that would attract users because of its quality and beauty.

WEBSITE ANIMATION

MOBILE VERSION

OTHER PROJECTS

BOOKWEBDESIGNPOSTER ANIMATION
REBRANDING
2D3D GAME
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